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Complex disclosures can backfire, even for sophisticated investors
Simplifying financial disclosures may do more than improve clarity. It could prevent a ripple effect of strategic inattention that weakens decision-making across entire markets.
When an empathetic chatbot can make things worse
After a service failure, customers expect empathy. When a human employee understands a customer鈥檚 frustration and shows they share that feeling, it can calm tensions and rebuild trust. But new research suggests that when a chatbot tries the same tactic, it can backfire.
Does it matter where you get a free sample? Yes, and the effects last
Free samples are everywhere, from grocery aisles to mailboxes to online sign-ups. But does it matter how you get one?
Quelling Burnout
The 鈥渜uiet quitting鈥 term began to make its way across social media early on in the pandemic, with some bragging, while others warned of, the act of doing the bare minimum requirements of the job. While the work was still getting done, much of the extra, unpaid labor was not.
Going the [Extra] Mile
The 鈥渜uiet quitting鈥 term began to make its way across social media early on in the pandemic, with some bragging, while others warned of, the act of doing the bare minimum requirements of the job. While the work was still getting done, much of the extra, unpaid labor was not.
How healthy food samples influence what you buy
Who doesn鈥檛 love free food samples? Whether it鈥檚 a bite-sized cookie or a granola bar, the food industry spends more than $1 billion annually providing customers with samples.
Industry pros love AI concierges, while hotel guests have reservations
Smart AI voice concierges are increasingly being deployed for routine tasks once held by hotel front desk staff.
Look smarter: Share your backup plan early
When you hire a doctor, mechanic or IT specialist, you assume they have a Plan B. But new research shows that when they reveal it can shape how competent they seem.
Marketing automation can open doors, but it doesn鈥檛 always close the deal
For many business-to-business firms, automated lead nurturing promises a smarter path to sales. The technology tracks prospects鈥 online behavior and automatically delivers tailored content, with the goal of warming up leads before a salesperson ever makes contact.
More university voices published in elite business journals
For decades, publishing in top business journals often seemed reserved for a small circle of elite universities. A new study suggests that circle is widening.